From September 2021 to August 2025 I was a part of Inspired Insight, a market research firm, where I started as a Associate Designer and then progressed to Senior Designer.

At Inspired I collaborated with research teams to translate complex data into elegant and easy-to-understand visuals by utilizing a deep knowledge of presentation design. I created PowerPoint decks that successfully presented quantitative and qualitative market research findings and followed brand guidelines to fulfill client needs. I led the editing process for videos using Premiere Pro from concept to completion to provide clients with highlight reels of responses received in interviews and surveys. I conducted cross-departmental trainings to ensure consistent designs, grow understanding of the brand and strengthen data visualization skills. I developed and maintained a resource library of photos, icons, layouts and graphics for internal and external design needs. I also created other output such as videos, social media posts, infographics, and whatever else needed a creative eye within the company.

These are some examples of my work for Inspired.

Data and text have been stripped in places to maintain confidentiality. Please note that these slides are from various decks to show a diversity of design styles and are not meant to be viewed as one consistant report.

MY PROCESS

In order to showcase the process I utilize while designing I include below an example of one of the more complex slides that I produced. This process started with raw data and a few notes and ended with a polished layout that satisfied the clients needs while staying true to Inspired’s brand and style requirements.

  • Request

    The request for this slide that I received from the team had some basic information, a sample graphic and a few notes from the client about what they were looking for.

  • Draft 1

    To start things off I took the data and put it into a chart to see how that visualization looked. I did not think the labels worked for the donut chart and I was worried about where I would add visual element.

  • Draft 2

    I decided to change the visualization to a bar chart as it would better represent the tiered segments of the data. With this layout I could also see more opportunities for visuals on the right side of the slide.

  • Draft 3

    Now that I had the chart squared away I moved on to visuals. After pushing the chart over to the left there was now plenty of room to play with. I brought in an image of a stadium to satisfy that request from the client.

  • Draft 4

    After receiving feedback about how the visualization wasn’t working I went back to the drawing board and realized one of the pieces that I was missing was the total number of respondents. The data didn’t mean anything if it was not put into context. To solve this I edited the labels and also swapped the bar chart for pictograms to better visualize the respondents.

  • Draft 5

    When doing a final review I noticed that the client was based in Florida so I decided to change the photo out for one that would be more relevant for that area. This University of Florida stadium image worked perfectly.

  • Final!

    The client had a bit of feedback about how the order of the segments was important to understanding the data. So my final edits included rearranging the data points and adding lines to better connect the information and the visual. In the end the client was extremely happy with the result and appreciated the attention to detail.

This is one of the infographics I designed to be posted on LinkedIn. I also created a template for others on the team to be able to create similar graphics.


Please reach out if you would like to see more examples of my work that I cannot display due to confidentiality concerns.